You Can't Eliminate Bias in Corporate Marketing (Here's What to Do Instead)
You Can't Eliminate Bias in Corporate Marketing (Here's What to Do Instead)
Reflecting back on a chat with Chili Piper's Head of Demand Gen. What is bias, how does it affect marketing, and is there a way to repurpose it?
Reflecting back on a chat with Chili Piper's Head of Demand Gen. What is bias, how does it affect marketing, and is there a way to repurpose it?
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